Why Priscilla Park?
Full-Service Residential Real Estate — Buying & Selling Beyond New Construction
 
While new construction is one of Priscilla Park's specialties, her real-estate practice is not limited to newly built homes.
 
Priscilla provides full-service residential real estate representation for buyers and sellers, including resale homes, move-up buyers, downsizing, relocation, investment properties and homeowners preparing to sell.
 
Whether a client is purchasing a brand-new home from a builder or an established home in a mature neighborhood, Priscilla brings the same commitment to strategy, negotiation, market knowledge and client advocacy.
Testimonials
Proof in Their Words
Priscilla is a wonderful realtor to work with! She helped me and my wife out throughout the whole process (buying and selling). She's very knowledgeable and professional. We will always recommend her if anyone asks for an amazing realtor! Thanks alot for your help Priscilla!
Segumjeong
Great agent to work with. Beyond expectations!!! Priscilla has done so much for us and made our out of state re-location go smooth as possible. Even though her work was done for us she still continued to help us to feel comfortable with our move to TX when we moved from NJ. Never seen a realtor who goes beyond what is needed to be done and she knows what needs to be done for sure.
Hyo L
I still can't believe that I am here in TX. We only visited TX one time to see homes and less than 2 months, we own a home here in TX! When we decided to move here, we contacted Priscilla and she explained all the details related to real estate transactions in TX and real estate market trend in TX. We were able to trust her from the initial contact by email and phone calls and she was an excellent helper for people like us, who moved from a different state. She worked for us with amazing care and integrity and I am very grateful that we were able to close our home in TX without any issue, thanks to her hard work. I had a negative experience with my previous realtor but Priscilla wrote a fresh new positive impression toward the role of realtor! She always gave us a detailed explanation with a calm tone and she always helped us to feel comfortable in this stressful journey of moving. I am sending my best wish on her business and I am so grateful for all the help and care she poured on us.
Janny N
Priscilla is hands down the best real estate agent I have ever had the pleasure of working with. When my family and I moved to the N. Dallas area, Priscilla was instrumental in making our relocation process smooth and easy. She genuinely cared about my family and found us the perfect house. She worked diligently to ensure the home-buying process, from start to finish, was stress-free and flawless. Priscilla made sure every single detail was taken care of, leaving no stone unturned. Her thoroughness and incredible attention to detail gave us complete peace of mind during our home buying process. She was immensely helpful at every turn, always anticipating our needs and keeping us well-informed. If you want an agent who is genuinely invested in your family's happiness and highly professional, look no further than Priscilla! She truly is the Ritz-Carlton of real estate agents!
Jason J
Our family visited Dallas for the first time from New York, and we had absolutely no information about the area, which made everything feel overwhelming and uncertain. However, on the very first day we met Priscilla Park, all of that worry quickly turned into deep gratitude and confidence. Priscilla Park guided us from morning to evening with incredible passion, taking us on extensive home tours and showing us key areas throughout Dallas, including schools and important neighborhoods. She didn’t just show us houses—she provided a professional and detailed overview of what Dallas is like and how the city is expected to grow and develop in the future. Because of her, we were able to clearly understand the area and confidently decide where our family should settle. Even after we returned to New York, her support continued without pause. She provided consistent updates on the home progress every day, and whenever we had small questions as first-time homebuyers, she always responded quickly and explained everything in a simple and easy-to-understand way. Thanks to her, all the uncertainty and anxiety that first-time buyers typically experience completely disappeared. From the very beginning to the final closing, she handled every step with great care and responsibility as if it were her own family’s home. Thanks to her dedication, we were able to find a home that perfectly matched both our needs and budget, and successfully purchase our first home in beautiful Dallas. We are truly grateful for everything she has done for us. Priscilla Park is the kind of real ...
Priscilla was an absolute pleasure to work with while helping us find our medical office. She is the most detailed, transparent, and dedicated realtor we’ve ever worked with. She took the time to understand exactly what we needed, guided us through every step of the process, and always gave us honest advice. What impressed us most was how much she genuinely cared. She treated us like family, went above and beyond to make sure everything went smoothly, and was always available whenever we had questions or concerns. Her attention to detail and commitment made what could have been a stressful process feel seamless. If you’re looking for a realtor who is knowledgeable, trustworthy, responsive, and truly has your best interests at heart, I highly recommend Priscilla. We are so thankful for all of her hard work and couldn’t be happier with our experience.
Alex K
We absolutely loved working with Priscilla! She has been such a lifesaver in helping us find our forever home and is truly so amazing to work with. She is always on top of everything and truly goes above and beyond and is so proactive. She is very knowledge and honest and is passionate about what she does. Very easy to communicate with and is very responsive. We definitely would not have been able to find our home if it wasn’t for Priscilla and we have recommended her to all our friends as well.
Yeasol L
Moving from another state as a first-time homebuyer, we felt completely overwhelmed and didn't know where to start. Fortunately, meeting Priscilla changed everything. From the initial home search before signing the contract, through the construction progress, all the way to the final closing and purchase, she made the entire process incredibly smooth and stress-free. Since we didn't know anyone or anything about Texas, everything was new to us. However, Priscilla guided us through every detail and kept us constantly updated. She truly went above and beyond, treating the entire process with the same genuine heart, care, and dedication as if she were buying her own home. We are so grateful to have a realtor like Priscilla. Definitely recommend her for your next home buying or home selling!
Joy L
"Moving from another state can be stressful, but working with Priscilla made the entire process so much easier. She was always incredibly responsive, answering every question quickly and keeping me informed every step of the way. Her attention to detail was outstanding!! She never missed anything and made sure every part of the home-buying process was handled smoothly. Thank you for making our move and home purchase such a positive experience!"
Juyeon Lee
Testimonial Video

What Chris Kelly, the President of HomeServices of America, says about Priscilla Park

" Priscilla absolutely lives and embodies the spirit of Ebby Halliday."

Buying a Resale Home

Buying an existing home requires a different set of skills from purchasing new construction.
 
Priscilla helps buyers evaluate the complete picture—not simply whether they like the house.
 
She helps clients consider:
 
  • Market value and comparable sales
  • Neighborhood characteristics
  • Home condition and age
  • Foundation and structural considerations
  • Roof and HVAC age
  • Inspection findings
  • Renovations and remodeling
  • Property taxes
  • HOA restrictions and fees
  • PID and MUD considerations
  • Insurance considerations
  • School districts
  • Future development
  • Resale potential
  • Negotiation strategy
 
Her goal is to help buyers understand what they are actually purchasing before they commit.

Selling an Existing Home

Selling a home is more than putting a property on the MLS.
 
Priscilla develops a customized marketing and negotiation strategy based on the property's location, condition, competition and target buyer.
 
Her seller representation can include:
 
Pre-listing preparation → Pricing strategy → Property positioning → Professional marketing → MLS exposure → Buyer-agent communication → Offer analysis → Negotiation → Contract management → Inspection negotiations → Appraisal coordination → Closing
 
Priscilla believes the strongest listing strategy is not necessarily the one with the highest asking price.
 
The goal is to position the property correctly so that it attracts the right buyers, creates meaningful interest and produces the strongest overall result.

Strategic Pricing for Sellers

One of the most important decisions a seller makes is determining the initial list price.
 
Priscilla analyzes relevant comparable properties, current competition, recent sales, market conditions and the unique characteristics of the home.
 
She helps sellers understand the difference between:
 
What a homeowner wants their home to be worth
and
What today's market is likely to support.
 
A thoughtful pricing strategy can influence days on market, showing activity, negotiation leverage and the ultimate outcome of the sale.

Negotiation Is at the Center of the Process

Whether representing a buyer or a seller, Priscilla approaches negotiation strategically.
 
For buyers, that can mean negotiating:
 
  • Purchase price
  • Seller concessions
  • Repairs
  • Closing costs
  • Financing-related considerations
  • Inspection issues
  • Appraisal-related issues
  • Personal property
  • Closing dates
  • Other contractual terms
 
For sellers, negotiation may involve:
 
  • Purchase price
  • Earnest money
  • Option periods
  • Financing terms
  • Closing dates
  • Repairs
  • Seller concessions
  • Appraisal issues
  • Multiple-offer situations
  • Contract contingencies
 
Priscilla's objective is not simply to win a negotiation.
 
It is to help her client achieve the best overall outcome based on the client's priorities and circumstances.

Move-Up Buyers

Many North Texas homeowners eventually reach a point where they need a different home.
 
Perhaps the family has grown.
 
Perhaps the children have left home.
 
Perhaps the homeowner wants a larger lot, a better location, a home office, a one-story floor plan or a luxury property.
 
Priscilla helps move-up buyers coordinate the two sides of the transaction:
 
Selling the current home + Purchasing the next home
 
This can involve carefully coordinating pricing, timing, financing, contingencies, temporary housing and closing dates.

Downsizing & Lifestyle Changes

A successful real-estate advisor should not only help clients buy bigger homes.
 
Priscilla also works with homeowners who are ready to downsize or simplify their lifestyle.
 
She helps clients evaluate whether selling, downsizing, moving closer to family or purchasing a lower-maintenance property makes sense for their circumstances.
 
The right home is not always the largest home.
 
Sometimes the right home is the one that better fits the client's next chapter.

Relocation & Resale Homes

Relocation clients often assume that new construction is their only option in North Texas.
 
Priscilla helps relocating buyers compare new construction and resale homes objectively.
 
An established neighborhood may offer:
 
  • Mature landscaping
  • Larger trees
  • Established amenities
  • Shorter commute
  • Larger lots
  • Unique architectural styles
  • Established neighborhood character
  • Immediate availability


New construction may offer:
 
  • Modern floor plans
  • Energy efficiency
  • New systems and appliances
  • Builder warranties
  • Modern community amenities
  • Personalization opportunities
 
Priscilla helps clients determine which option fits their priorities rather than automatically recommending one over the other.

Investment & Rental Property Guidance

Priscilla also works with clients evaluating residential properties as investments.
 
For investment-minded buyers, she can help evaluate factors such as:
 
Purchase price
Rental potential
Property taxes
HOA restrictions
Location
Neighborhood development
New construction versus established neighborhoods
Long-term resale potential
 
Real estate investment decisions should be based on the client's individual financial objectives, and Priscilla's role is to help clients understand the real-estate and property-level considerations involved in the decision.

From First Home to Luxury Home

Priscilla's clients are not limited to one price point or one type of property.
 
She works with clients across different stages of homeownership, including:
 
First-time buyers → Move-up buyers → Relocation buyers → Luxury buyers → Downsizers → Sellers → Investors
 
Her experience with both new construction and resale properties allows her to provide a broader perspective when clients are deciding where and how to purchase.

New Construction + Resale Expertise

Priscilla's new-construction expertise gives her an additional perspective that can benefit resale buyers.
 
Understanding how builders price and market new homes can help a buyer evaluate an existing home against the alternatives available in the same market.
 
Likewise, understanding resale competition can help a new-construction buyer evaluate whether a builder's price, incentives, upgrades and homesite premium represent a compelling value.
 
This is particularly important in rapidly developing North Texas communities where new homes and existing homes compete directly for the same buyers.
 

A Realtor for the Entire Real-Estate Journey

Priscilla does not want to be known only as the Realtor who helps clients buy a new construction home.
 
She wants to be the Realtor clients can return to throughout their real-estate journey.
 
That journey may look like:
 
First Home → Move-Up Home → New Construction → Luxury Home → Investment Property → Downsizing → Sale
 
Her goal is to build relationships that last beyond a single transaction.

Serving Buyers & Sellers Throughout North Texas

Priscilla Park provides residential real-estate services throughout:
 
Prosper • Celina • Frisco • McKinney • Allen • Plano • North Dallas • Flower Mound • Westlake • Surrounding Area
 
Her services include:
 
Residential Buyers
Residential Sellers
New Construction Buyers
New Construction & Custom Homes
Luxury Homes
Relocation
Move-Up Buyers
Downsizing
Investment Properties

Why Clients Choose Priscilla Park

Clients work with Priscilla for more than access to homes.
 
They choose her for:
 
Local Market Knowledge
Understanding the neighborhoods, communities and rapidly changing North Texas market.
 
New Construction Expertise
Experience navigating builders, communities, homesites, incentives, upgrades and contracts.
 
Resale Expertise
Strategic guidance for purchasing and selling established homes.
 
Negotiation
A thoughtful approach focused on the client's overall objectives.
 
Korean & English Service
Clear communication for both Korean-speaking and English-speaking clients.
 
Privacy
A commitment to protecting clients' personal information and online footprint.
 
Long-Term Relationships
A relationship-focused approach rather than treating real estate as a one-time transaction.

Frequently Asked Questions — Buying & Selling

Does Priscilla Park only specialize in new construction?
 
No. Although new construction is one of her specialties, Priscilla is a full-service residential Realtor representing buyers and sellers of both new construction and resale homes throughout North Texas.
 
Does Priscilla Park help sell existing homes?
 
Yes. Priscilla provides residential listing and seller representation, including pricing strategy, marketing, offer evaluation, negotiation, inspection negotiations, appraisal coordination and closing.
 
Can Priscilla Park help me buy a resale home?
 
Yes. Priscilla represents buyers purchasing established homes throughout North Texas and helps clients evaluate market value, condition, inspections, neighborhood factors, taxes, HOA considerations and resale potential.
 
Is Priscilla Park a buyer's Realtor or a seller's Realtor?
 
Both. Priscilla represents buyers and sellers, including resale transactions, new construction, luxury properties and relocation clients.
 
Does Priscilla Park work with first-time homebuyers?
 
Yes. Priscilla can guide first-time buyers through the residential purchase process and help them understand the differences between new construction and resale opportunities.
 
Does Priscilla Park work with luxury home buyers and sellers?
 
Yes. Priscilla's services include luxury residential real estate, custom homes and high-end properties throughout North Texas.
 
Does Priscilla Park help homeowners who are moving from one home to another?
 
Yes. Priscilla works with move-up and downsizing clients and can help coordinate the sale of an existing property with the purchase of the next home.
 
Does Priscilla Park help with relocation?
 
Yes. Priscilla works with relocation clients moving to North Texas and helps them compare communities, neighborhoods, resale homes and new construction.
 
What makes Priscilla Park different from a typical new-construction Realtor?
 
Priscilla combines new-construction expertise with traditional residential resale representation.
 
This allows her to help clients compare the entire market rather than limiting the search to either builders or resale homes.
 
What type of real estate does Priscilla Park specialize in?
 
Priscilla Park specializes in:
 
New construction
Resale homes
Custom homes
Luxury homes
Residential buying
Residential selling
Builder representation
Relocation
Move-up buyers
Downsizing
Investment properties
 
Her primary geographic focus is Prosper, Celina, and the surrounding North Texas market, including Frisco, McKinney, Allen, Plano, Flower Mound, Southlake, and Westlake.
Get in Touch
agent photo
Priscilla Park
ALHS, NHC, TAHS
ADDRESS:
1390 N Preston Rd 20, Prosper TX 75078

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